Vöost UX/UI App Design

I was contracted by the Digital Product Agency "Urbian" to design UX and UI for a digital product they were developing for Vöost (the Energy Effervescent). Vöost wanted to expand their market towards the student demographic. And was looking for an innovative approach via smartphones to penetrate this demographic effectively. Through researching the target demographic, a concept for a digital product that would add value to the user was ideated: The idea was a digital product that would be relevant and useful to young people by helping them to make the most of their "free time". The App would track events posted on Social Media by the user's friends and peers, and serve this up to the user in the form of a type of "countdown-clock". The countdown clock is represented in graphically by bubbles (or circles) displaying the amount of time left to the student in the year. With various filters like: Saturdays left, Weekends left, hours in the day left, etc.

I started by working with pen and paper to brainstorm the user journey logic and sketch basic low fidelity wireframes for the product.

This then helped to understand and refine the User Journey Chart:

Creating more refined low fidelity wireframes, with the user journey mapped out. This was then prototyped for testing purposes.

After this process was signed-off it was time to move on to the UI design process. Creating high fidelity wireframes and prototyping them for testing.

App Home screen:

Event Listing and Event Detail screens:

User Profile screens:

Calendar and Sign-up screens:

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